The ocean is in crisis.

I don’t mean to start this on a down note, but let’s be real for a second: There are real problems swirling underneath the waves. Not only are the water getting warmer and the Great Barrier Reef losing coral, but nearly 8 million tons of plastic are dumped in the water on an annual basis. And that’s hurting the beasts that live down where it’s wetter. According to recent research, sea animals from birds, to turtles, to whales regularly feed upon plasticbecause it smells like food. That’s not good for them.

Here’s what it would feel like for a human:

Here’s the issue, though: Brine is the first company to utilize these rings. And while they’re popping up in stores all over Florida — Publix, Total Wine& More, ABC Fine Wine and Spirits — they’ve still got a long way to go…